👋🏾 Hey there, I'm Dara [Broadous]!
From sketching garments to wireframes, expanding MY horizons INTO UX design
Born in the UK 🇬🇧 to Nigerian 🇳🇬 parents and now living in America🇺🇸, my multicultural background informs my passion for empathetic design.
🧠 As an ADHD girlie, I harness hyperfocus to obsessively design solutions that make our lives better. My approach is people-centered—I love delving into the psychology of the human mind to understand why we do what we do and using it to inform decisions.
🤸🏾♀️Currently at Abercrombie & Fitch, I design activewear for Gilly Hicks and champion inclusion through being a Sub-Committee Leader for ABLE & Allies Disability Resource Group.
🎨 Outside of work, you'll find me traveling, crafting (you'll often hear me say, "I could totally make that!"), and enjoying good food with good company.